Recruitment Video Melbourne

Using Video for Staff Recruitment

Is your Melbourne business competing to attract and retain the best talent? Recruitment Videos are a powerful way of advertising the features and benefits of the role to candidates. Dream Engine regularly produces these types of videos for HR and People & Culture Departments, as well as Agencies.

Uncovering and capturing the unique aspects of a brand’s culture is a powerful way of creating content that aims to reach the best potential future employees. Career videos and photography content are great ways to share the story of your brand with prospective employees.

Learn about our approach below and view some examples. To discuss your video, contact us.

Dream Engine has produced many videos to assist Melbourne recruiters in their search for the best staff. We have produced work for Kane Constructions, Linde Material Handling, and Robert Half – Melbourne’s leading Recruitment Agency. Learn more about our work and view examples of our videos below:

Below is a Staff Profile video that we made for Kane Constructions. It helps to give potential candidates an idea of what it would be like to work at Kane Constructions in Melbourne. And educates them about the culture of the business and the scale and type of projects they work on:

 

Our Approach to Talent Acquisition Videos

What is a Recruitment Video?

People and Culture Departments use video production to attract potential candidates to apply for a job or to join the organisation. These videos showcase the culture, values, and work environment of the organisation. They may also highlight the benefits and opportunities that are available to employees. These types of video productions can be a useful tool for organisations to reach a wider pool of potential candidates, as they can be easily shared on Social Media and other online platforms. They can also be a helpful way for candidates to get a better sense of what it would be like to work for the organisation before they apply.

Here’s an example of this type of video that we produced for the HR Department at Fulton Hogan. It helps to show the culture of the business and what it would be like to work there:

 

Here is another example of a video produced by Dream Engine to help find, hire and retain the best staff. It gives a potential job applicant a clear picture of what it would be like to work there:

Benefits of Recruiting Through Video

Increased reach: It can be easily shared on social media and other online platforms, helping your organisation reach a wider pool of potential candidates for your staffing solutions.

Demonstrates your company’s commitment to Collaboration, Inclusion and Wellbeing through engaging video production.

Improved candidate experience: These videos can help candidates better understand your organisation’s culture, values, and work environment, which can help them decide whether or not they would be a good fit.

Enhanced employer branding: A well-produced video to attract the best candidates in Melbourne can help enhance your organisation’s employer branding, which can attract top talent.

Cost-effective: It can be a cost-effective way to attract job seekers, as it can be shared with a large audience at a relatively low cost.

Increased efficiency: This can help streamline the hiring process by providing potential applicants with key information about your organisation and the role they are applying for. This can reduce the number of inappropriate or unqualified candidates who apply, saving time and resources for your business.

 

Here’s an example of a Staff Profile Video in Melbourne that we produced for PACT :

Types of videos for HR Departments in Melbourne

Culture videos: These videos focus on showcasing the unique aspects of your culture and the organisation’s values. They may include interviews with current employees, footage of employees at work, and behind-the-scenes looks at the organisation.

Testimonial videos: These videos feature employees or other stakeholders authentically and compellingly sharing their experiences and insights about working for the organisation.

 

Product or service videos: These videos showcase the organisation’s products or services and may include demos or examples of how they are used.

Animated videos: These videos use animation to tell a story or convey information about the organisation.

Career progression videos: These videos focus on the career development opportunities that are available to employees at the organisation. They may include interviews with employees who have progressed in their careers within the organisation.

Day in the Life videos: Capture the story of a typical workday for an employee. They give viewers a deep insight into what the work involves, where they would work, who they would work with, etc. This is a great opportunity to showcase the benefits of the position to prospective applicants.

Diversity and inclusion videos: These videos focus on the organisation’s commitment to diversity and inclusion. They may include interviews with employees from different backgrounds or footage of employee resource groups or other diversity initiatives.

 

Next Steps

This blog post outlines a range of approaches for the Staffing Industry and presents a number of examples of videos that Dream Engine has produced. To discuss your project, get in touch.